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About Us

Playit Direct is a Canadian owned and operated company committed to providing quality brand name home recreation equipment at competitive prices. Located just outside of Toronto, Ontario, Canada, Playit Direct has been serving the game and billiard industry coast to coast for over 25 years. Its parent company Playit Incorporated was founded in 1988 and has built an unsurpassed reputation in the industry.

The company’s success has been built on simple principles; offer a unique mix of quality products at the lowest price possible, offer exceptional customer service and stand behind the products you sell.

Our intuitive sense of trends in the wholesale and retail markets as well as our dedication to developing unique new products has kept us on the forefront of the industry. Our philosophy of forming alliances with superior manufacturers across the world and partnerships with reputable dealers across the country allows us to provide a unique level of customer service excellence.

We are also committed to investing in and maintaining “just in time” inventory in our state of the are 35,000 square foot facility in Pickering, Ontario. We specialize in billiard cues and billiard accessories, dart equipment, game tables, games, casino equipment and poker accessories. Playit Direct is the exclusive distributor for a number of celebrated brand names in Canada. We also custom manufacture and can logo or brand many of the products we sell.

Playit Direct is a proud member of the Billiard Congress of America and the Canadian Sporting Goods Association.

We service a wide range of reputable billiard retailers, game stores, promotional companies and casino dealers across North America. We invite you to become part of the growing network of dealers. See our contact information below or click Become a Dealer to get started.